Say, a digital capabilities brochure made from the usual PDF, and backed with videos and other interactive elements for higher engagement. A capability statement is a written document that you use to show government buyers and independent contractors why they should be interested in working with you. Essentially, it’s a summary of your company that provides all the key information about it. Capability statements are crucial for making a great first impression when meeting with small business professionals, networking with prospective B2B clients, or attending conferences and events. The distinctive look of their capability statement is a result of the design and style we developed, which was based on their logo. We included industry-specific information on each page and highlighted their expertise in serving the local community and guiding customers through the entire process.
Free Capability Statement Templates & Examples
Creating a capability statement can have far-reaching benefits on top of securing government contracts. The process company capability statement example for job application forces you to nail down your core competencies, rethink unique selling points, and clearly define differentiators. And once you articulate your expertise, you can use the discovered insights to recruit new talent, refine your brand story, or pitch your services to clients in the private sector. Use Xtensio to create sections for your company’s overview, core competencies, differentiators, past performance, and contact details. A well-crafted capability statement projects a professional image, reinforcing your business’s reliability and competence.
Work Documents
You might have government or state certifications, GSA contract vehicles, prestigious awards, or a high insurance or bonding capacity. Uncommon skills or security clearances among the staff make for great differentiators. Capability statements are commonly presented in PDF format for easy sharing and printing.
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We provide (feature of product or service), which means (benefit for buyer). Starting your tendering journey often comes when you are expanding your portfolio, taking your business to the next level and wanting to contribute more to your growing community and region. Kristina M provides guidance on career planning, job search techniques, and educational options through Career FAQs. We have over 12 million annual visitors who come to our site to use our services, make Career FAQs Australia’s number 1 careers site.
I will write formal letters for any purpose
Explain to your clients what measures the business is capable of helping them to understand how industry trends impact them and how how they can take benefit of the changes happening within the sector. The capability statement writing workshops are designed to be interactive and provide everything you need to know for business owners and professional leaders to craft a unique capability statement. You will be provided with samples, examples and a comprehensive template based on feedback from more than 400 major project decision makers.
A capability statement is a document that outlines your business’s skills, qualifications, and experiences. Well, it’s often the first thing potential clients or partners see, and it can make or break their first impression of you. When applying for a job, you may be asked to submit a capability statement. This document is meant to outline your skills and qualifications for the position.
Going further, you can use these capability statement formats for different purposes. A generalized capability statement can be included on your website for the general public. Use xtensio to create sections for your company’s overview, core competencies, differentiators, past performance, and contact details. Other sources of information include your own knowledge and experience, as well as those of your employees, advisers and customers. Access key tips, free templates and examples to showcase your business.
- 10 steps to start your business; Other sources of information include your own knowledge and experience, as well as those of your employees, advisers and customers.
- Many job seekers are unaware their resumes are ‘boring’ and tell the recruiter nothing other than providing a copy-and-paste version of a job seeker’s most recent job description.
- Research shows that 70% of businesses in 2027 consider capability statements to be one of the most effective tools for standing out in competitive markets.
- Provide a description of your products and services, with an emphasis on how your solution will address contract requirements.
- This piece would also be used as a sales tool when clients came into their headquarters.
- Spark was asked to create a standout capability statement for Core Power Solutions.
When creating this capability statement, we focused on ensuring all visual elements and content worked well together. The design, written content, and visual elements tell an important story about your company. D-Twin provides enterprise product lifecycle management, creating almost real-time virtual reproductions of physical products and processes through a powerful technology known as the Digital Twin. Now he not only has a capability statement and website, but he also has a solid foundation for other materials he needs to promote his services and the business as a whole. Without any brand guidelines or current creative assets, Spark established a design theme that would serve as the standard for all Cedar Con marketing materials. Spark used Cedar Con’s eye-catching yellow to highlight key points and the navy as the base.
Concise content
By tracking certain KPIs, you can measure the effectiveness and make necessary adjustments. When crafting your capability statement, there are some pitfalls you should steer clear of. These include overcomplicating your document and being too vague in your descriptions. The introduction of your capability statement serves as the handshake between you and your potential client. The article provides several examples of statements of capability that can be used in a job application. These examples demonstrate the various ways in which a statement of capability can be used to demonstrate an applicant’s skills and qualifications.
✔️ When and Why You Need a Capability Statement Template
Spark was approached to develop a capability statement and a brand-new website that put Cedar Con’s capabilities front and center. Spark also worked on the design for the capability statement first, to ensure the website was uniform. The client was extremely pleased with Sparks efficiency and our consistency with maintaining their branding. The ongoing marketing campaign continues to be an effective lead generation tool for their business. Using well-thought pagination and design elements including highlighted key points and icons. This allowed us to reduce the number of pages while keeping in the important information while making it visually appealing.
Starting from the most recent, try focusing on the previous business you’ve conducted that are directly connected to what you’re applying for. By keeping your statement up to date, you can be sure that you’re always putting your best foot forward and showcasing your company in the best possible light. You should also keep a few hard copies available, especially if you frequently attend networking events. It’s always good to have one handy if you encounter a potential customer or client who wants to learn more about your company. Be sure to include any relevant metrics, awards, or recognitions that demonstrate your track record of success. And you can continue editing your template seamlessly by turning it into a flipbook right from Canva—to add interactivity, share the statement, and start tracking it right away.
You’ll also notice the smooth page flip effect that adds a nice finishing touch to your statement. For capability brochures that have several blocks and 10+ pages, consider adding a table of contents for easier navigation. Lastly, incorporate your logo to align the presentation with your company’s branding. Provide a description of your products and services, with an emphasis on how your solution will address contract requirements. Depending on your chosen capabilities statement type, provide the whole range of competencies or select the ones that relate to your target customer. Use bullet points or charts so that the reader can quickly scan the list and recognize their need.
- It’s tailored to highlight the aspects that matter most to potential clients, and it ends with a clear invitation to connect.
- Include some major information about the general company such as the registered company name, DHA, year of incorporation, state of incorporation, type of corporation, D-U-N-S number, and CAGE code.
- Insert your constantly-updated and customer-focused website for more information.
- This information builds a stronger case for hire for the applicant and makes interviews easier because the information is richer from which to develop questions.
Next, describe the core competencies or the defining brands, capabilities, services, and skills of your business that highlight your business advantages over your competitors. These are unique business characteristics that make your business appealing and stand out from the competition in the market. Brand equity, capital, people, physical assets, and patents are all important components that contribute to the core competencies of a business. Some of the common core competencies found in business are innovative technology, excellent quality products, the largest buying power, and the best customer service. Also, reveal your qualifications which are the unique resources that your company has, and credentials or examples of previous client experiences that you leverage for future works.